GOOGLE ADVERTISING COMPARED TO CLASSIC MARKETING CHANNELS: DOES IT TRULY OUTPERFORM? OR ARE WE JUST PAYING MORE? UNCOVER THE REAL IMPACT OF DIGITAL ADS VS. TRADITIONAL MEDIA

In the digital age, it’s often assumed that Google’s advertising tools represent the pinnacle of marketing power. However, when compared to traditional 20th-century advertising mediums, Google’s high costs and limited visibility make it worth re-evaluating if it’s truly superior.1. The Rise of Digital Ads and Google’s DominanceWith the in

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